IDER Insights

Research that supports the decisions clients face.

Understand the decisions, analytical questions and deliverables that shape a useful research engagement.

Evidence before endorsement

Client statements are published with the representative’s identity, role, organisation, assignment and written permission. Published endorsements are withdrawn when their review period expires or disclosure permission is revoked.

Evidence into action

Make your next business, investment or policy decision with stronger evidence.

Discuss the questions, methods, expertise, timeframe and deliverables your decision needs.

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Documented methods and outputs · 2020

Household data collection supported by quality controls

IDER’s final report for the Ghana National Household Registry describes local-team recruitment and training, tablet-based interviews and data-quality review across six districts in Ghana’s North East Region. It records 92,022 households enumerated.

IDER GNHR Final Report, 27 October 2020, PDF pages 5–6, 9–14 and 19. These are documented assignment outputs, not a client testimonial.

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Illustrative engagement scenarios

Real decisions deserve a clear evidence plan.

These hypothetical examples show how a research commission can support a decision. They are not client testimonials or completed assignments.

Entering a new consumer market

A manufacturer needs to choose between a nationwide launch and a focused regional entry.

Evidence plan

Compare customer segments, distributor economics, competitor positioning and willingness to pay. Test demand assumptions against interviews and observed market conditions.

Decision use

Use a phased entry plan with explicit volume, price and distribution thresholds before committing expansion capital.

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Testing an investment before committing capital

A project sponsor needs to understand whether the proposed revenue and financing assumptions are defensible.

Evidence plan

Link market evidence to capital expenditure, operating costs, working capital and debt service. Compare a base case with downside scenarios and implementation constraints.

Decision use

Identify the conditions that support proceeding, redesigning or pausing the project and the evidence still required by financiers.

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Understanding whether a programme is working

A programme team needs to distinguish implementation problems from gaps in programme design.

Evidence plan

Combine delivery records, participant research and a suitable evaluation design. Examine who is reached, what changes are observed and which alternative explanations remain plausible.

Decision use

Prioritise delivery improvements and define what can credibly be concluded about results, including the study’s limitations.

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